Brand & Communications Manager

1 week ago


Kuala Lumpur, Kuala Lumpur, Malaysia Excelerate Sdn Full time

We are seeking a creative and strategic Brand & Communications Manager to join our team and drive the development and execution of our brand identity and communication strategies. The ideal candidate will have a passion for storytelling, a keen eye for design, and a deep understanding of digital marketing channels. They will play a pivotal role in shaping our brand narrative, enhancing brand awareness, and fostering meaningful connections with our target audience.

The responsibilities
  1. Develop and execute comprehensive brand and communication strategies that align with the company's objectives and target audience
  2. Lead the development and maintenance of the brand identity, including brand guidelines, messaging frameworks, and visual assets
  3. Manage all aspects of external communications, including press releases, media relations, and public relations initiatives
  4. Develop and curate a comprehensive calendar of brand activation and outreach initiatives
  5. Create compelling content for various channels, including website, social media, email newsletters, and marketing collateral
  6. Collaborate with cross-functional teams to ensure brand consistency across all touchpoints and initiatives
  7. Monitor and analyse market trends, competitive landscape, and consumer behaviour to identify opportunities and optimise strategies
  8. Build and nurture relationships with key stakeholders, including media partners, influencers, and industry organisations
  9. Plan and oversee the execution of brand campaigns, thought leaderships, and events to promote brand awareness and engagement
  10. Track and report on key performance metrics, providing insights and recommendations for continuous improvement
The ideal candidate
  1. Holds a Bachelor's Degree in Marketing, Communications, or related field
  2. Proven experience in brand building and management, communications, or marketing roles, preferably in education or technology industry
  3. Strong strategic thinking and analytical skills, with the ability to translate insights into actionable plans
  4. Excellent written and verbal communication skills, with a talent for storytelling and crafting compelling narratives
  5. Proficiency in digital marketing tools and platforms, including social media management, email marketing, and content management systems
  6. Knowledge of SEO, SEM, and other digital marketing techniques is desirable
  7. Experience with data analysis and reporting tools (e.g., Google Analytics, HubSpot) preferred
  8. Creative flair and a passion for design, with proficiency in graphic design software would be a plus
  9. Demonstrated ability to manage multiple projects simultaneously and meet tight deadlines in a fast-paced environment
  10. Strong interpersonal skills and the ability to collaborate effectively with cross-functional teams
  11. Self-starter, creative, digitally savvy and works well in a start-up culture

Please send us your detailed CV to apply for this job post

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