Senior Public Relations Executive
3 days ago
- Content Creation: Write and edit high-quality content for various platforms including press releases, speeches, articles, newsletters, and social media.
- Speech Writing: Craft engaging and persuasive speeches for healthcare executives and special events.
- Press Releases: Prepare and pitch/distribute press releases across multiple media to announce important news, events, and updates from IHH Healthcare Malaysia's network of hospitals.
- Research: Conduct research to support content development and stay updated on industry trends and best practices.
- Media, KOLs & Influencers Relations: Build, engage, enhance and maintain good relations with key media partners to secure coverage of hospital events and initiatives.
- Brand Consistency: Ensure all content aligns with the organization's branding and messaging guidelines.
- Manage PR agencies deliverables, ensure the agency meets the set KPIs timely and have regular meetings to monitor progress.
- Work with translators to get content translated accurately for the right mediums.
- Partner with the Marketing team to create content that is relevant, compelling, and engaging for the target audience across multiple platforms.
- Leverage insights and trends via market research to identify new and compelling ways in crafting healthcare content.
Budget & Administration:- Effective utilization of allocated budget, monitor budget utilization and measure campaign/program/activities KPIs against budget/ROIs.
- Ensure timely submission of monthly reports.
- Perform other related duties as may be assigned or delegated by the Superior or any other person as directed from time to time.
Qualifications & Experience:- Bachelor's degree in Public Relations, Communications, Journalism, or a related field.
- Minimum of 3 - 5 years of experience in a PR role, preferably within the healthcare industry.
- Exceptional writing, editing, and proofreading skills.
- Ability to write in a clear, concise, and engaging manner.
Executive
Employment Type:Full-time
Job Function:Marketing, Public Relations, and Writing/Editing
Industries:Hospitals and Health Care, Medical Practices, and Hospitals
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