Marketing Manager
4 days ago
Transsion Federal Territory of Kuala Lumpur, Malaysia
Recruiting Manager @ Transsion | Executive Search, Technical RecruitingPosition: Marketing Manager
Job Overview:
We are looking for an innovative and results-driven Marketing Manager to lead our marketing team. The successful candidate will be responsible for developing and executing marketing strategies that drive brand awareness, customer acquisition, and revenue growth.
Key Responsibilities:
- Marketing Strategy: Develop and implement comprehensive marketing strategies to promote our products and services. Align marketing efforts with overall business goals.
- Campaign Management: Plan, execute, and oversee marketing campaigns across various channels, including digital, social media, email, and traditional media.
- Brand Management: Maintain and enhance our brand image by ensuring consistency across all marketing materials and communications.
- Market Research: Conduct market research to identify trends, customer preferences, and competitive analysis. Use insights to inform marketing strategies.
- Content Development: Oversee the creation of marketing content, including advertisements, blog posts, social media updates, and promotional materials.
- Budget Management: Manage the marketing budget, ensuring that all campaigns are cost-effective and within budget.
- Performance Analysis: Monitor and analyze the performance of marketing campaigns. Provide regular reports and recommendations for improvement to senior management.
- Team Leadership: Lead and manage the marketing team, providing guidance, mentorship, and professional development opportunities.
- Collaboration: Work closely with other departments, such as sales and product development, to ensure a cohesive approach to marketing efforts.
- Customer Engagement: Develop strategies to engage with customers and build brand loyalty through various initiatives, including events, loyalty programs, and social media interaction.
- Vendor Management: Manage relationships with external vendors and agencies to ensure the successful execution of marketing campaigns.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Minimum of 5 years of experience in marketing, with at least 2 years in a managerial role.
- Strong knowledge of digital marketing strategies and tools.
- Excellent communication, presentation, and analytical skills.
- Proven track record of developing and executing successful marketing campaigns.
- Ability to work in a fast-paced environment and manage multiple projects simultaneously.
- Proficiency in marketing software and tools, including CRM and analytics platforms.
- Fluency in English and Mandarin.
Mid-Senior level
Employment typeFull-time
Job functionMarketing
IndustriesTelecommunications
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