Marketing Executive
5 days ago
This job is for a Marketing Executive at Lamarsa Coffee Machine Company. You'll assist in digital marketing, e-commerce, visual merchandising, brand strategy, and event collaborations. You might like this job because it offers diverse responsibilities in a creative environment.
RM 3000 - RM 3500
We are seeking a creative and proactive Marketing Executive to join our growing team at Lamarsa Coffee Machine Company Your main focus will be assisting the Marketing Manager in executing marketing strategies, managing social media, and coordinating brand collaborations and events to help us engage our audience and strengthen our market presence.
Key Responsibilities:- Digital Marketing
- Develop and execute digital marketing campaigns across social media, email, and search engines to drive brand awareness and sales.
- Optimize content for social media platforms, engage with audiences, and monitor analytics to improve engagement.
- Manage digital ad campaigns (Google Ads, Facebook Ads, Instagram Ads), including budget allocation, targeting, and performance tracking.
- Use SEO best practices to optimize the website, blog, and product pages for search engines.
- E-commerce Management
- Oversee day-to-day operations of the e-commerce platform, ensuring product listings, descriptions, and visuals are up-to-date and optimized for sales.
- Analyze website traffic, conversion rates, and customer behavior to improve the online shopping experience and increase sales.
- Collaborate with customer service and logistics teams to ensure seamless order processing and customer satisfaction.
- Create and implement visual merchandising strategies that highlight product features, promote sales, and maintain brand consistency.
- Design digital and in-store displays that are engaging, aesthetically pleasing, and aligned with brand messaging.
- Coordinate with the creative team to produce visually compelling content for digital campaigns and e-commerce channels.
- Brand Strategy
- Coordinate with the marketing manager on brand collaboration projects, including partnerships with influencers and local cafes.
- Collaboration with Event
- Support event planning and participation in coffee-related events or trade shows.
- Market & Trend Research:
- Conduct market research to understand trends and customer preferences, and use these insights to adjust strategies.
- Bachelor's degree in Marketing, Business, Communications, or related field.
- Proven experience in a marketing role or internship, preferably in the food and beverage, sports, lifestyle, or retail industry.
- Proficiency in social media management, content creation, and basic design skills (e.g., Canva, Adobe Suite).
- Strong written and verbal communication skills.
- Analytical mindset with a keen eye for detail.
- Highly creative, proactive, and able to work independently as well as collaboratively within a team.
- Marketing Strategies
- Market Research
- E-Commerce
- E-commerce Search Engine Optimization
- Digital Marketing
- Social Media Marketing
- Digital Advertising
- Content Creation
- Attractive Rewards: Attractive performance incentive, bonuses, and yearly increment. We recognize and reward hard work and dedication of our team.
- Medical Insurance Coverage: Medical insurance coverage for personal and family members. We care a lot for our employee's well-being and health so we got you covered
- World Class Brand: Build your own career journey and work with leading international world-class coffee equipment brands.
- Awesome Staff Benefits: We are in the coffee business, so free flow of delicious specialty coffee every day And all staff are eligible for special staff discounts too.
- Various Leave Schemes: We believe in work-life balance. We provide various leave schemes (annual, sick, maternity, paternity, etc.). Recharge & come back ready for action
We are all like-minded coffee lovers, coming together as a team and creating this dynamic, collaborative, and positive working environment.
Lamarsa Coffee Machine Company is an enthusiast coffee retailer and distributor for high-end coffee-making equipment. Having a modern showroom that is based in Petaling Jaya, we pride ourselves as the official Malaysia distributors of top equipment brands like Rocket Espresso, La Marzocco, La Marzocco Home, Slayer, Profitec, ECM, Mahlkönig, Eureka, Acaia, Fellow Products, Kinu Grinders, and many more.
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