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E-commerce Manager
3 weeks ago
制定并执行Shopee、Lazada及官方网站的线上营销策略。
- 在不同平台上确保从浏览到结算的无缝体验。
- 与团队合作,优化产品清单、内容和视觉以提高转化率。
- 分析电子商务数据,获取见解以改善线上购物体验。
- 规划并执行具有吸引顾客的线上活动、促销和活动。
- 保持对行业趋势的了解,实施创新的数字营销策略。
- 管理与合作伙伴、机构和供应商的关系,以增强我们的线上存在感。
- 监测及分析竞争对手和市场趋势,寻找增长机会。
**; Requirements**:
- 市场营销、商业或相关领域的学士学位。
- 丰富的电子商务管理经验,最好在零售领域。
- 熟练掌握SEO、SEM、社交媒体和电子邮件营销。
- 强大的分析和领导能力,以实现有效的协作。
- 数据驱动的思维方式,拥有线上销售增长的记录。
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