Digital Marketing Specialist

3 days ago


Subang Jaya, Malaysia DAVEX ENGINEERING (M) SDN BHD Full time

At Davis, we are passionate about continuously developing and delivering significant technologies in the lighting and luminaire industry. If you have high self-motivation and strong organisation skills, this is the opportunity for you

You will play an important role in the digital marketing operations of Davis Lighting. Your duties will include managing and maintaining our websites and other online platforms, participating in PR events, and strengthening our brand positioning in the market.

**What You Need to Do**:

- Manage and maintain websites to ensure smooth user experience
- Monitor traffic and data analytics to evaluate website performance effectiveness
- Explore marketing techniques (ie SEO and newsletter) to draw more audience into the website
- Continuously improve website with updated product layouts, descriptions, images, product displays, product constructs etc
- Develop and release consistent content on website and social media platforms
- Assist in planning and executing online or physical marketing campaigns and events
- Assist in the implementation of CSR programmes when required
- Assist in brainstorming, planning, developing and executing marketing strategies and marketing ideas

**What We Need from You**:

- Minimum Diploma / Bachelor's Degree in Art / Design / Creative Multimedia, Advertising / Media, Mass Communication (Marcom) or equivalent
- Preferably with 2-3 years of working experience in related industries. Fresh graduates are also welcome to apply
- Good knowledge in SEO and Google Analytics
- Excellent command of written and spoken English
- Proactive and independent with strong organizational skills
- Strong interpersonal skills and a team player
- Proficient in MS Office (Excel, Word and PowerPoint), Web Design Software (Wordpress etc), Social Media Software (LinkedIn), and preferably Adobe Creative Suite (In-design, Illustrator, Photoshop)



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