Digital Marketing Executive
6 months ago
**Location : Hotel Le-Shore, Pasir Penambang, Kuala Selangor.**
**Benefits**:
- **EPF, SOCSO, EIS**:
- Salary Increment
- Flexible hours
**Job Requirement**:
- 2-3 years experience in marketing or sales.
- Experience in management may be advantageous.
- Proficient in marketing automation tools
- Creative mindset with the ability to generate innovative ideas.
- Ability to work independently and as part of a team.
- Strong project management skills
- The ability to understand and follow company policies and procedures.
**Duties and Responsibilities**:
- Plan and execute PPC campaigns on platforms like Google Ads, Facebook Ads, etc.
- Designs, builds, and maintains our social media presence.
- Monitor and analyze the performance of PPC campaigns and adjust strategies as needed.
- Use various analytics tools to monitor digital marketing efforts and produce regular performance reports.
- Analyze data to identify trends and insights, and make data-driven decisions.
- Utilize tools like Google Analytics to analyze website traffic and user behavior.
- Manage and create content for various social media platforms (Facebook, Twitter, Instagram, TikTok, etc.).
- Engage with the social media audience, respond to comments, and oversee social media advertising campaigns.
- Plan and execute social media campaigns and track their success.
- Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
- Identifies trends and insights and optimizes spend and performance based on the insights.
- Brainstorms new and creative growth strategies through digital marketing.
- Plans, executes, and measures experiments and conversion tests.
- Collaborate with internal teams, including sales, design, and content creation, to ensure cohesive marketing strategies.
- Coordinate with external partners and agencies for specialized marketing efforts.
- Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
- Monitors competition by gathering current marketplace information on pricing, products, new products, delivery schedules, merchandising techniques.
- Evaluates emerging technologies.
- Stay updated with the latest digital marketing trends, tools, and best practices.
- Continuously improve skills and knowledge through online courses and industry events.
- Perform any other duties related to the field as assigned by the management or manager.
**Salary**: RM2,500.00 - RM2,700.00 per month
**Benefits**:
- Additional leave
- Flexible schedule
- Free parking
- Maternity leave
- Opportunities for promotion
- Professional development
Schedule:
- Rotational shift
Supplemental pay types:
- Overtime pay
**Education**:
- Diploma/Advanced Diploma (preferred)
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