Media Planner
3 weeks ago
Duties:
- Lead strategy and campaign planning, buying, implementation and reporting for the client’s digital campaigns.
- Manage a number of different client stakeholders and product portfolios.
- Guide and develop the team from Assistant through to Manager levels.
- Evaluate, recommend and implement different tech and data partners to improve efficiencies with buying and targeting.
- Understand both the digital marketplace to provide recommendations to the client on new trends and innovations.
- Analyze, track and optimize on an ongoing basis effective benchmarks for measuring the campaigns performance including keyword/placement bids, account daily/monthly budget caps, impression share, quality score, CTR, conversion rate and other important metrics and proactively make strategic recommendations to meet campaign goals and improve performance.
**Requirements**:
- **Creative/marketing agency background required**:
- **Must have traditional & digital marketing project management skill**:
- **Preferably someone from MNC**:
- **Must have - Experience in creating and running traditional & digital marketing campaigns**:
- **Around 3-5 years of experience**
**Job Type**: Contract
Contract length: 12 months
Pay: RM5,000.00 - RM6,500.00 per month
Schedule:
- Monday to Friday
Application Question(s):
- Notice period
**Experience**:
- Media planner: 1 year (preferred)
- Handling campaign performance: 2 years (preferred)
- OOH, TV, Radio Campaigns: 2 years (preferred)
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