Marketing Manager
5 months ago
**Roles & Responsibilities**:
- Strategy development and planning of campaigns that can promote the business and generate genuine traffic (both offline and online).
- Oversee and implementation of the marketing campaigns right from ideation to final analysis and refinement.
- Creating engaging and informative content for the website, blog, social media, and any other content marketing channels that the business might leverage.
- Building sustainable relationships and partnerships with other key players such as vendors, advertising agencies, and creative artists as per the need.
- Ensure the company is communication the right messaging to attract prospective customers and retain existing ones.
- Represent the marketing team to cross-functional groups including product management, sales or customer support.
- Updating the progress of marketing activities and reporting on the results of participated campaigns.
- Evaluate the performance of each campaign and prepare annual reports and budgets for the next year.
- Plan and organize events and conferences.
**Essential Skills**
- Must be familiar with the social media backend, latest trends, technologies and methodologies in graphic design, web design, production, etc.
- Excellent communication skills.
- Ability to think creatively and innovatively.
- Budget-management skills and proficiency.
- Professional judgment and discretion that comes from years of experience in the field.
- Analytical skills to forecast and identify trends and challenges.
**Requirements**:
- Degree of Marketing, Business Administration or equivalent fields.
- Minimum 8 years of experience in Marketing or PR.
- Familiar with retail industry and marketing partnership and media network locally and regionally.
- Strong management skills, ability to work in a fast-paced environment and manage multiple projects simultaneously.
- Ability work under pressure atmosphere.
- Good command of spoken and written in English and Chinese.
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