E-commerce Executive
5 months ago
The E-Commerce Executive is a result-first role where he/she will be accountable for end-to-end performance of marketplaces and web stores, including sales, availability, pricing, listings content, listing ranking, on-site visibility, off-site traffic generation, order management, order fulfilment, after-sales service etc.
He/she will serve as the e-commerce specialist, working closely with the sales team to market products to customers through deep understanding of consumer behavior, strategic relationship network, and strong value creation.
**Key Activities / Accountabilities**
The E-commerce & Digital Marketing Executive oversees the following main functions:
**Project Management**
Manage and oversee project launches. Ensure that all marketing assets are in place, websites are working perfectly and completed within schedule.
- Work with third-party e-commerce enabler to ensure tasks are executed on time.
- Engage with online store business partners and increase online market share.
**Sales Planning**
Develop sales plans for online business; deploy, lead and manage execution of the approved annual business plan
- Drive revenue and manage campaigns on e-commerce marketplaces such as Lazada, Shopee, and Amazon.
- Achieve E-commerce sales, distribution, stock keeping unit (SKU) offered and activities.
- Consolidate sales performance from each platform for reporting purposes.
- Analyse sales-related data to predict future sales and stock requirements.
**Operations & Logistics Management**
- Responsible for daily online sales operations, including new item/campaign setup, logistic management, product page design, online content creation etc.
- Ensure catalogue and price of products online are aligned across all channels.
- Ensure stocks are updated and reflected accurately across all channels.
- Ensure new collection are uploaded to website and marketplaces.
- Coordinate deliveries with couriers/forwarders and diligently follow through until customers received their orders.
- Prepare invoices, delivery orders, and sales report.
- Update Sales and Marketing team on any issues or challenges with regard to operations, be it product, sales channel, vendor, or customer-related matters.
**Marketing and Promotions**
- Conduct ad-hoc research on competitors and their trading conditions.
- Research on AI and optimising tools for e-commerce and social media platforms. Conduct analysis in order to discover new trends/technologies to improve the online channels performances.
- Prepare market analysis and gather market intelligence to ensure sell-out of products.
- Work closely with Marketing team in new product development.
- Manage advertising & promotion budget and ensure the promotional budgets are efficiently and prudently spent.
- Liaise with sales and marketing team on planning of campaigns. Plan for monthly social content calendar and promotional calendar. Create content for all digital platform including for various campaign.
- Work with internal stakeholders for planning of live-streams, social media push and store design.
- Increase online presence and drive traffic to all platforms. Increase conversion and create engagement with followers.
**Customer Relationship Management**
- Handle online customer service. Inspect and upload customers' reviews. Attend to customer enquiries, address and resolve issues and complaints. Work with Customer Service to identify areas of improvement across platforms.
**Working Conditions**
- High demand for personal flexibility.
- Some travelling may be required within assigned portfolio.
**Qualifications**
Degree/diploma holder. Preferably in marketing, media, mass communications, business information technology
**Experience**
Minimum 4 years of experience in E-commerce marketplace management is a must. He/she should have working knowledge and experience of various local and international e-commerce platform/systems, both front-end and back-end (e.g. Lazada, Shopee, Amazon, Shopify, etc.).
**Working Location**
**UOA Business Park, U1 Shah Alam.**
**Job Types**: Full-time, New-Grad
**Salary**: RM3,000.00 - RM3,800.00 per month
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