Digital Marketing Specialist
3 weeks ago
Prepare monthly reports on findings; illustrate KPIs with graphs; and translating complex results into actionable insights
- Analyze KPIs including conversions, the most viewed contents for each funnel of user journey, the average time spent, etc.
- Set up Google Search Console to fit needs in JAPAC countries
- Analyse SEO status by Google Search Console and Google Analytics
- Content marketing analysis by Google Analytics
- Effectively communicate with all the JAPAC countries’ marketers to implement both internal/external SEO with local languages (English, Korean, Mandarin, Thai) by including relevant keywords into existing/new contents in order to increase search presence
- Create a robust digital marketing dashboard on Tableau for both management team and marketers by articulating key analytical insights of websites performance
- Optimise data flow of digital channels between front-end and back-end including data clean-up of Google Analytics and Market
- System integration/exportation of Google Analytics and Market into Tableau
- Utilise global SEO/SEM subscription license to analyse SEO/SEM
**Job Type**: Contract
**Salary**: RM4,500.00 - RM6,000.00 per month
**Benefits**:
- Professional development
Schedule:
- Fixed shift
Supplemental pay types:
- 13th month salary
Ability to commute/relocate:
- KL Eco City: Reliably commute or planning to relocate before starting work (required)
**Experience**:
- Google Analytic and SEO: 2 years (preferred)
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