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Ecommerce Analyst

4 weeks ago

Shah Alam, Malaysia Pet World International Sdn Bhd Full time

**Key responsibilities & duties**
- Analyse & identify trends across the online customer journey, providing insight & recommendations to drive additional traffic & sales over eCommerce platforms
- Utilize multiple data sources and turn different data streams into a cohesive view of our customer to produce detailed digital business insights & analysis
- Ensure the tracking of A/B & MV testing scenarios in partnership with the eCommerce Coordinator
- Continuously track and optimize online acquisition campaigns in partnership with the Acquisition Coordinator
- Ensure all eBusiness activities & KPIs are tracked and aligned with CRM team
- Provide detailed analysis of path to registration and path to purchase to improve conversion funnel
- Provide detailed analysis of merchandizing zones performance to refine understanding of winning combinations (menu/pages/section/placement/creative)
- Deliver reports dashboards to monitor the digital performance of the eChannel
- Setup & maintain daily eCommerce KPI reports
- Produce Monthly/Quarterly/Annual eBusiness KPI dashboards with associated insights
- Analyse & identify trends cross channels and deliver reports to monitor the performance
- Produce regular reporting and periodic research from both offline and online channels
- Define & Identify opportunities between cross-channels
- Produce Monthly/Quarterly/Annual finding with associated insights
- Maintain & adjust the forecasting based on actual results & key learnings throughout the year

**Qualifications & Experience**
- Possess at least a Bachelor’s degree or equivalent
- At least 2 years of experience with web/mobile analytics, metrics gathering, reporting and analysis;
- Experience with eCommerce analytics, experience with Google Analytics is a must;
- Proficient with PowerPoint to build impactful presentation.
- Advanced proficiency with Excel, including ability to generate complex data and analysis to provide recommendation;
- Background and knowledge of E-commerce and online Marketplace Management

**Salary**: RM5,000.00 - RM5,500.00 per month

**Benefits**:

- Additional leave
- Dental insurance
- Free parking
- Gym membership
- Health insurance
- Maternity leave
- Meal allowance
- Opportunities for promotion
- Parental leave
- Professional development

Schedule:

- Day shift

Supplemental pay types:

- Performance bonus

Application Question(s):

- Do you have experience with eCommerce analytics, experience with Google Analytics ?
- Do you know on this features ? Customer data, Site-centric data, BI data and any relevant contextual data?
- Have experience market place marketing before ? Shopee / Lazada / Pgmall ?
- What is your expectation salary ? and how much is y9our current pay ?

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