Marketing Specialist

4 weeks ago

Kuala Lumpur, Malaysia Agensi Pekerjaan Pasona Sdn. Bhd. Full time

Nature of Business: Computer/Information Technology

Working Hours: Monday - Friday, 9am - 6pm (2 days office, 3 days WFH)

**Job Description:

- **
- 東南アジア市場において商品の認知から契約、活用定着までのカスタマージャーニーに合わせて、 足りていない物や強化すべきものは何かをチームと一緒に考え企画から実施、検証、改善していただ きます。

According to the customer journey from product awareness to contracting and established usage in the Southeast Asian market, To work with team to think about what is missing or what needs to be strengthened, and then plan, implement, verify, and improve.
- 広告、コンテンツの企画/制作ディレクション。

Advertisement and content planning/production direction.
- ターゲットの設定、深堀り 。

Target setting and digging.
- メッセージ/ストーリーの策定。

Formulation of message/story.
- ターゲット、メッセージに沿った手段(媒体、形態)の選定。

Selection of means (media, format) in line with the target and message.
- 広告代理店、制作会社へのディレクション。

Direction to advertising agencies and production companies.
- 効果検証による改善点の考察、改善の実施。

Consideration of improvement points through effect verification and implementation of improvements.

**Requirements:

- **
- 英語ビジネスレベル。

English business level.
- 日本語 コミュニケーションができるレベル。(JLPT N2 and above)

Japanese communication level (JLPT N2 and above) --> added as advantage.
- マーケティングコミュニケーション業務の実務経験 3 年以上。

At least 3 years Marketing communication experience.
- ターゲットの設定からメッセージ策定、媒体選定等のマーケティングコミュニケーション設計スキ ル。

Marketing communication design skills such as target setting, message formulation, and media selection.
- Web 広告のディレクションスキル 。

Web advertising direction skills.
- コンテンツ制作(Web ページ、製品カタログ、動画など)のディレクションスキル。

Direction skills for content production (web pages, product catalogs, videos, etc.).
- Web マーケティングの知識、実務経験。

Web marketing knowledge and practical experience.
- Web の知識(主にアクセス解析に必要な仕組みの理解など。(HTML ソースを見て理解できる程度であれば良く、自ら書ける必要はありません)

Web knowledge (mainly understanding the mechanisms required for access analysis, etc.) (Only need to be able to understand it by looking at the HTML source, Not necessary to write it).
- Adobe XD、Illustrator、Photoshop の活用経験。
- ライティング、編集スキル。

Writing and editing skills

Pay: Up to RM10,000.00 per month

Schedule:

- Monday to Friday

Supplemental pay types:

- Performance bonus

Application Question(s):

- How long is your notice period?
- How much is your expected salary?
- Are you Japanese Speaker? If YES, do you have JLPT certificate?

**Experience**:

- Marketing: 3 years (preferred)

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