Digital Marketing Specialist
5 days ago
We are looking for an experienced and motivated Digital Marketing Specialist to join our Insurtech company. The Digital Marketing Specialist will be responsible for developing and implementing marketing strategies to promote our products and services and help grow our customer base.
**Responsibilities**:
- Work closely with the HOD on the marketing design related requirements.
- Work closely with the designers to deliver high quality marketing materials.
- Conduct market research to understand customer needs, preferences, and behaviours, and identify opportunities for growth.
- Collaborate with cross-functional teams, including product, sales, and customer support, to align marketing efforts with business objectives.
- Measure and analyse the effectiveness of marketing campaigns and initiatives and use data to inform future strategies and tactics.
- Manage relationships with external agencies, vendors, and partners to support marketing initiatives.
**Requirements**:
- Bachelor’s degree in marketing, Business Administration, or related field.
- Minimum 1 year of experience in digital marketing.
- Proven track record of developing and executing successful marketing campaigns.
- Strong project management skills, with the ability to manage multiple projects simultaneously.
- Excellent communication and interpersonal skills, with the ability to work effectively with cross-functional teams.
- Analytical skills and experience with data-driven marketing strategies.
- Experience with marketing automation platforms and CRM tools is a plus.
**Salary**: RM3,000.00 - RM4,000.00 per month
**Benefits**:
- Maternity leave
- Parental leave
- Professional development
Schedule:
- Monday to Friday
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