Marketing Manager/marketing Director
7 months ago
**Position Overview**:
We are seeking a dynamic and experienced Marketing Manager to lead and oversee the marketing efforts across seven distinct entities within our organization. As the Marketing Manager/Marketing Director for Multi-Entity Care, you will be responsible for developing and executing comprehensive marketing strategies that align with each entity's unique goals and objectives. Your strategic thinking, leadership skills, and creative prowess will play a pivotal role in driving brand awareness, customer engagement, and revenue growth for all seven entities.
**Key Responsibilities**:
**Strategic Planning**:
- Collaborate with leadership teams from each entity to develop tailored marketing strategies that support their individual business objectives.
- Conduct market research to identify trends, competitive landscape, and opportunities for differentiation.
- Create an integrated marketing plan that outlines key initiatives, campaigns, and KPIs for each entity.
**Brand Management**:
- Ensure consistent brand messaging and visual identity across all entities, while allowing for unique positioning where appropriate.
- Develop and maintain brand guidelines that reflect the essence of each entity and resonate with their respective target audiences.
**Campaign Development and Execution**:
- Ideate, plan, and execute innovative marketing campaigns across various channels, such as digital, social media, events, and traditional media.
- Collaborate with cross-functional teams to create compelling content, including graphics, videos, articles, and presentations.
**Digital Marketing**:
- Monitor online presence, analyses performance metrics, and adapt strategies to maximize online visibility and engagement.
**Event Management**:
- Plan and coordinate events, trade shows, webinars, and other promotional activities to enhance brand exposure and foster connections within each entity's industry.
**Collaboration and Communication**:
- Foster strong relationships with internal stakeholders and external partners to ensure alignment and successful execution of marketing initiatives.
- Regularly communicate marketing plans, progress, and results to entity leadership and the broader organization.
**Budget Management**:
- Develop and manage marketing budgets for each entity, ensuring efficient allocation of resources and optimal return on investment.
**Performance Analysis and Reporting**:
- Utilize data analytics to measure the effectiveness of marketing campaigns and strategies, making data-driven recommendations for improvements.
- Prepare and present comprehensive reports on marketing performance, highlighting key achievements, challenges, and opportunities.
**Qualifications**:
- Bachelor’s degree in marketing, Business, or a related field (Master's degree preferred).
- Minimum 10 years of experience in Marketing.
- Proven experience as a Marketing Manager or similar role, with a track record of successfully managing marketing efforts for multiple entities or brands.
- Strong strategic thinking, problem-solving skills, and ability to manage complexity.
- Proficiency in digital marketing tools, platforms, and analytics.
- Excellent communication and leadership abilities, with the capacity to collaborate effectively across diverse teams.
- Creative mindset and the ability to develop innovative marketing campaigns.
- Solid understanding of market trends, consumer behaviour, and industry best practices.
- Exceptional project management skills, with the ability to prioritize and manage multiple initiatives simultaneously.
- Experience in budget management and financial acumen.
- Previous experience in managing marketing efforts across different entities or brands is a significant advantage.
- The incumbent shall be capable of driving and possess a currently valid driving license.
**Empowering Excellence - Delve into Our Outstanding Benefits**
- Company Growth - Contribute to a company actively expanding and evolving, with opportunities to grow alongside it.
- Work-Life Harmony -Enjoy flexible work arrangements that promote a healthy work-life balance.
- Flexible and Inspiring Environment - Work in an environment that encourages fresh ideas, open communication, and a culture of collaboration.
- Recognition and Rewards - Your achievements won't go unnoticed - enjoy competitive compensation, performance-based bonuses, and recognition for your contributions.
- Professional Development - Continuous learning is encouraged, with opportunities for training, workshops, and skill enhancement.
- Mentorship and Growth - Shape the next generation of marketers by mentoring and guiding junior team members.
**Salary**: From RM7,000.00 per month
**Benefits**:
- Company car
- Flexible schedule
- Health insurance
- Maternity leave
- Opportunities for promotion
- Parental leave
- Professional development
Schedule:
- Monday to Friday
Supplemental pay types:
- Commission pay
- Performance bonus
- Yearly bonus
Abi
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