Marketing Executive

2 weeks ago

Kuchai Lama, Malaysia Halo Telco Full time

**Social Media Marketing Executive**:

- Develop and implement social media strategies to enhance brand visibility and engagement.
- Manage and optimize social media channels and monitor performance metrics.
- Collaborate with design and multimedia teams to develop multimedia content, such as videos, infographics, and interactive materials, to enhance brand communication.
- Utilize social media advertising tools to drive effective campaigns and reach target audiences.
- Stay updated with social media trends and technologies, and explore new opportunities for brand promotion.
- Respond to customer inquiries and manage online communities to maintain a positive brand presence.

**2) Branding Marketing Executive**:

- Manage and maintain the brand's identity across all marketing channels.
- Conduct market research to identify consumer trends, preferences, and behaviors.
- Develop targeted marketing strategies that align with the brand's values and resonate with the target audience.
- Oversee the creation and execution of marketing collateral, ensuring consistency and adherence to brand guidelines.
- Monitor brand performance, analyze data insights, and provide recommendations for continuous improvement.
- Oversee the creation and execution of marketing collateral, including print and digital assets, to effectively communicate the brand's message.
- Collaborate with internal teams, such as sales, product, and design, to align marketing efforts with overall business objectives.
- Plan, execute, and manage multiple marketing projects within designated timelines and budgets, ensuring smooth project execution and delivering on objectives.

**; Requirements**:
- Bachelor's degree in Marketing, Business, or a related field.
- Prefer to have at least 2 years proven experience in marketing roles, with a focus on social media or branding.
- Strong analytical skills and proficiency in marketing analytics tools.
- Excellent written and verbal communication abilities.
- Demonstrated creativity and attention to detail.
- Ability to adapt to a fast-paced and changing environment.
- Problem-solving and crisis management skills.
- Proficiency in social media platforms and advertising tools (for social media role).
- Understanding of branding principles and market research (for branding role).
- Collaborative mindset and ability to work effectively with cross-functional teams.

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