Trade Marketing Executive
7 months ago
**Job Overview / Summary**:
You will be responsible for developing and implementing marketing strategies to increase brand awareness, drive sales, and promote company products to the target audience. You will work closely with cross-functional teams such as sales, product development, and operations to ensure that all marketing activities are aligned with the company's goals and objectives.
- Develop and implement marketing plans and strategies to increase brand awareness, drive sales, and promote company products to the target audience.
- Conduct market research to identify customer needs, preferences, trend, and behavior and stay up-to-date with industry trends and best practices to inform marketing strategies.
- Create marketing materials, including brochures, flyers, and social media content, and ensure they are consistent with the company's brand image.
- Monitor and analyze the effectiveness of marketing campaigns, using tools such as Google Analytics, and make recommendations for improvements.
- Coordinate with internal teams, such as Sales, Business Development and Product Development, to ensure marketing campaigns align with business objectives.
- Manage the company's social media accounts, including creating and posting content and responding to customer inquiries.
- Collaborate with the Marketing Manager to develop marketing plans and campaigns for the company's food products.
- Collaborate with the product development team to identify new product opportunities and provide input on product design and packaging.
- Work with the sales team to develop sales tools and materials such as product brochures, sales presentations, and training materials.
- Organize and participate in trade shows and other marketing events to showcase company products and services.
- Monitor and report on the effectiveness of marketing activities, using data and analytics to measure performance and identify areas for improvement.
- Manage relationships with external vendors and agencies to ensure that marketing activities are executed efficiently and effectively.
- Attend industry events and conferences to network and stay up-to-date on industry trends and best practices.
- Work with external vendors, such as advertising agencies and printers, to execute marketing campaigns.
Pay: RM3,500.00 - RM6,000.00 per month
**Benefits**:
- Cell phone reimbursement
- Free parking
- Maternity leave
- Opportunities for promotion
- Parental leave
- Professional development
Schedule:
- Day shift
- Monday to Friday
Supplemental pay types:
- Performance bonus
Ability to commute/relocate:
- Seri Kembangan: Reliably commute or planning to relocate before starting work (preferred)
**Education**:
- Bachelor's (preferred)
**Experience**:
- Trade Marketing: 5 years (preferred)
**Language**:
- Bahasa Melayu, English & Mandarin (preferred)
License/Certification:
- D (preferred)
**Location**:
- Seri Kembangan (preferred)
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