Assistant Manager, Project Strategy

3 weeks ago


Kuala Lumpur, Malaysia Bank Islam Full time

Req ID: 4345

**Job Description**:
**Duties and Responsibilities**
- Responsible for digital marketing, increase traffic pulling to SME Banking channels and increase platforms usage.
- Responsible for all digital projects and/or project management that involve SME Banking and managing the division digital platforms from content / aesthetic and user experience point of view.
- Ability to analyze the performance of the digital platform via analytical tools to understand user and/or technological behavior.
- Responsible for mobile apps development.
- Ensure the app comply with bank internal policy and regulatory requirements.
- Able to identify and execute creative compelling content, features and online tools that support the division digital strategy.
- Continuously study and explore greater ways to display and deliver content on the website, apps and social media.
- Maintain understanding of the latest digital opportunities and trends in consumer interaction with digital technology and inspire the organization with those possibilities.
- Formulate end-to-end strategic plan, user experience design (UIUX) [user experience and user interface design], concept and content development.


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