Influencer Marketing Manager

2 weeks ago


Kuala Lumpur, Malaysia Crypto.com Full time

Our marketing team builds large-scale initiatives that are seen by millions of people around the globe and has the opportunity to set the trend, work in an agile environment and participate in forming strategic partnerships.

**About the role:
**Responsibilities**:

- Research and identify key influencers within designated verticals (Youtube, Instagram, Twitter, Telegram, Twitch, Others) and support Influencer Management on a day-to-day basis.
- Manage the day-to-day relationships with influencers and affiliate partners, including regular catch-ups
- Lead the negotiation process with a strong understanding of budgeting to ensure goals are met within the preset KPIs
- Lead regular status calls, meetings and responsible for regular reporting.
- Ideate influencer marketing strategies and creative strategies in designated markets
- Liaise with influencer operations team across international time zones
- Be in charge of supporting content and influencer initiatives
- Participate in influencer communications and content creation
- Catalog and manage influencer records, content, and business docs as it relates to influencers in the roster
- Participate in daily, weekly and monthly reporting on results
- Monitor social media trends and influencer activity for creative opportunities
- Conduct ad hoc assignments as it relates to the regional and global influencer program
- Be an accountable self-starter

**Requirements**:

- Degree holder in Marketing, Advertising, Communications, Business Administration or related discipline
- At least 3+ years of experience in social media management or influencer marketing
- Basic understanding of exchange, and financial products
- Strong understanding of cryptocurrency/blockchain-related terminologies and trends, and a passion for the industry a plus.
- Prior experience working in the blockchain industry is a plus
- Proven ability to work remotely and excel with limited supervision.
- Demonstrable track record of initiating and monetizing relationships with influencers or successful social media engagements e.g. high performing 1st or 2nd party content
- Advanced knowledge of **all **social media platforms and designated niches, ie. MMA, Gaming, F1, Soccer, Basketball, Hockey, Finance, Technology, Crypto.
- Excellent interpersonal and relationship-building skills. This role involves liaising with colleagues, influencers, and management across territories.
- Strong written and verbal communication skills are required.

LI-RL3

LI-Hybrid

LI-Mid

Empowered to think big. Try new opportunities while working with a talented, ambitious and supportive team.

Transformational and proactive working environment. Elevate employees to find thoughtful and innovative solutions.

Growth from within. We help to develop new skill-sets that would impact the shaping of your personal and professional growth.

Work Culture. Our colleagues are some of the best in the industry; we are all here to help and support one another.

One cohesive team. Engage stakeholders to achieve our ultimate goal - Cryptocurrency in every wallet.

**_ Are you ready to kickstart your future with us?_**

**Benefits**

Competitive salary

Medical insurance package with extended coverage to dependents

Attractive annual leave entitlement including: birthday, work anniversary

Work Flexibility Adoption. Flexi-work hour and hybrid or remote set-up

Aspire career alternatives through us. Our internal mobility program can offer employees a diverse scope.

Personal data provided by applicants will be used for recruitment purposes only.



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