Copywriter - Mandarin & English

3 weeks ago


Kuala Lumpur, Malaysia Outsized Full time

**Who are we?**

Outsized is a curated platform for professional freelancers and independent consultants - all tailored to the needs of the financial services sector in Asia, Africa, and the Middle East. We support insurers, banks, financial inclusion organizations as well as management consulting firms in the finance space. We help them find the best freelancers and independent consultants in the professional/white-collar areas, from our leading growth markets-focused ecosystem of curated expertise.

**Who are we looking for?**

Our client is a Global Payments and Consulting Firm focused on servicing the Financial Services Sector. Their Marketing Services practice in APAC are focused on developing and executing marketing programs that help their client achieve their marketing goals.

To support their work and deliver key projects, they are now seeking additional native English copywriters based in Malaysia to join them for an initial 6 month engagement. Individuals selected will join their marketing services/creative team and be involved in delivering a wide variety of campaigns for a range of clients across Asia Pacific. This will be an initial contract with the option to extend or move to permanent if mutually agreed.

**Profile requirements**:

- strong conceptual skills and a highly developed ability to bring those concepts to life through ideas that can be executed across a wide variety of continuously evolving communication channels
- ability to understand and interpret sophisticated strategic briefs and develop work that's on strategy and is consistent with the brand character
- able to execute across channels including TV, online video, online banners, social platforms, and print
- experience developing copy for multiple forms of communication, including direct response, designed to drive action and conversion, and holistic and memorable creative campaigns from start to finish
- ability to concept new campaign copy in a variety of mediums
- ability to understand marketing insights and strategies to translate into compelling advertising campaigns that are digital-first

**Skills and experience**:

- 4+ years of copy writing experience within a creative agency environment
- experience writing copy for direct response marketing
- managing/supervising creative talent
- knowledge of social media platforms, trends, technology and best practices
- bring a combination of conceptual creative thinking with high-quality content delivery
- able to collaborate with graphic designers to ensure the format/design and copy work cohesively
- interpret creative briefing documents and effectively translate into marketing deliverables

**Job Type**: Partially Remote (Full-time)

Contract length: 6 months

**Language**:

- Mandarin (required)
- English (required)

Expected Start Date: 04/01/2024


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