Marketing Manager
2 weeks ago
**Responsibilities**
- Lead an entire marketing team and oversee all marketing campaigns (online & offline) for the company.
- Working with the team, develop creative briefs and guide creative direction to meet objectives for all advertising and public-facing, communications, including print, digital, and video assets.
- Conceptualize and execute multichannel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging across all channels (Website, Facebook, Instagram, E-commerce stores, etc.).
- Manage content and updates for customer and internal touch points, establish budget guidelines, participate in events, document business processes, and provide sales support.
- Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads.
- Identify the effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly.
- Preparing and presenting monthly/quarterly/annual reports to senior management.
**Requirement**
- At least Bachelor's Degree in Marketing/Business Studies or equivalent.
- ≥ 8 years of working experience in marketing with extensive knowledge of marketing strategies, channels, and branding.
- Experience measuring performance, creating dashboards, and drawing insights for further optimization, using analytics tools such as Google Analytics, etc.
- Superb leadership, communication, and collaboration abilities.
- Exceptional analytical and problem-solving skills.
- Great interpersonal and communication skills. Good command of written and spoken Malay, English & Chinese.
**Job Types**: Full-time, Permanent
**Salary**: RM8,000.00 - RM10,000.00 per month
**Benefits**:
- Health insurance
Schedule:
- Monday to Friday
Supplemental pay types:
- Commission pay
**Experience**:
- Digital marketing: 3 years (required)
- marketing: 8 years (required)
**Language**:
- Mandarin (required)
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