Agm Prepaid

The position is responsible to plan and manage Prepaid product and services including development, pricing, customer’s experience, product lifecycle management and increase customers base to grow revenue while maintaining the profitability of the business.

Area of Responsibilities

1. Responsible for performance and P&L of Prepaid segment to achieve financial objectives.

2. Responsible for strategy, commercials, roadmap development, marketing implementation of Prepaid products to drive growth in Acquisition and In-Base monetization.

3. Strategize development of new and innovative products/campaigns/promotions brought to market, product experience and go-to-market execution strategy, aligned to company’s business objectives and goals (Revenue growth, profitability and Customer Experience).

4. Lead Campaign Base to develop best practices and platforms to ensure most advanced capabilities to increase take-up of products and services.

5. Establish insights development, evaluating the market trends, consumer behaviors, technological developments and come up with unique value propositions to targeted segments and subscribers, outpacing competition.

6. Prepare and present documentation to Management, in compliance to TM BPG and uBIGf, including concept, business case approval, post-implementation review decks.

7. Develop consumer insights and demands, technology trends, market and competitive landscape through continuous engagements with market research and business intelligence

8. Responsible for product concept, business model canvass and manage business case for strategic growth initiatives and stimulate customer acquisitions through partnership and collaboration including new product/campaign, cross/up-selling, device/VAS bundling, channel expansion and distribution.

9. Strategize and align the go-to-market (GTM) strategy development and execution by aligning with Marketing, Brand and Channel (sales and support) activities to ensure the product positioning and value propositions are supported with the relevant messaging, content and choice of media strategy for effective impact to the market.

10. Lead and control product lifecycle, price, features, service and process enhancements to ensure continuous quality and improvements through systematic collection of feedbacks and input from consumers and internal/external stakeholders

Job Requirements

1. Minimum 8 years in Segment Development/Marketing/Management, Financial Analysis, Market Behavior Research and Competitive Analysis.

Success Competency Requirements

1. Service Excellence

Establishes A Customer - First Reputation

2. Unity & Teamwork

Facilities Team Collaboration

3. Cultivates Stakeholders Collaboration

Promotes Strategic Business Networks

4. Catalyzes Change

Facilities Innovation And Change

5. Embraces & Nurtures Talent Mindset

Coaches And Develops Talent

6. Strives for Results

Pursues Excellent Team Results

7. Strategic & Entrepreneurial Mindset

Maximizes Business Opportunities

Functional Competency Requirements
- Market and Industry Knowledge

Identify future competitors in the market, their service/product offerings and how they may impact company's market share
- Market and Industry Knowledge

Conduct strategic scans to develop the organization's understanding of emerging developments, technologies, regulations etc.
- Marketing Mix Management

Develop recommendations for go-to-market plan for each new product opportunity, covering cost-benefit analysis, pricing recommendations and product messaging/proof points
- Marketing Mix Management

Identify product mix and service offerings in accordance to market demands and business priorities, aligning the planning of product roadmaps across various products or regions
- Sales Analytics

Analyze sales data by integrating multiple data sets, metrics etc. to develop ideas for improvements to sales strategy
- Sales Analytics

Build predictive models on sales performance and customer behaviors to support development of future sales strategies
- Sales Planning and Management

Develop preliminary sales strategy, forecasts and plans by analyzing sales data and profit margins to facilitate business decisions
- Sales Planning and Management

Leverage data to identify barriers that could have a short-term and/or long-term impact on sales plans and develop solutions to address these barriers
- Selling Skills

Analyze the specific drivers and motivations of each group of customers and determine the best line of action for closing a sale
- Selling Skills

Communicate complex ideas to large groups by improvising content, adjusting body language and breaking down the information into simple illustrations that can be understood, persuasive and have a maximum impact on the audience

Qualification Requirements

1. Education in Bachelor Degree ( Marketing, Business Studies, or any other relevant discipline. MBA or Master’s Degree in relevant discipline will be an added advantage.)

Job Detai