Content Strategist

5 months ago

Kuala Lumpur, Malaysia Comfort Works Full time

**The Role**

As a Content Strategist, you will play a key role in developing and executing content marketing strategies to attract and engage the target audience. Your responsibilities span across blog management, SEO expertise, content media hub organization, distribution strategies, and overall content strategy development. Collaboration with content creators, marketing, and sales teams is essential to ensure high-quality, brand-aligned content that drives reach, reputation, and revenue.

**Key Responsibilities**:
Content Marketing:

- Assist in developing and executing content marketing strategies to attract and engage the target audience. Execute content marketing initiatives to promote products, engage customers, and drive conversions.

Blog Management:

- Proactively pitch article and creative content ideas to contribute to the content calendar.
- Write multiple blog posts per week, showcasing versatility in content creation.
- and back-end management in tools like WordPress.
-

SEO Expertise:

- Monitor day-to-day channel performance using tools such as Google Analytics, Google Search Console, ahrefs, and other data tracking platforms.
- Conduct in-depth SEO and keyword research to inform content creation. Stay current with ongoing SEO industry trends, news, and updates, proposing new strategies and tactics accordingly.
-

Content Media Hub:

- Contribute to the organisation and maintenance of a centralised content media hub.
- Ensure easy access to relevant and up-to-date content for internal teams and external stakeholders. Contribute to the organisation and management of the content media hub, ensuring content assets are properly tagged, categorised, and accessible to relevant stakeholders.

Content Distribution, Syndication, and Optimisation:

- Support the implementation of content distribution plans, ensuring effective distribution and syndication across various channels and platforms.
- Plan and implement content distribution strategies, leveraging various channels and platforms to maximise visibility and engagement. Monitor performance metrics and optimise content based on data insights.

Content Strategy:

- Assist in developing content strategies aligned with business objectives.
- Identify content themes, topics, and formats that resonate with the target audience. Support the development and execution of the content strategy, aligning content initiatives with business objectives and target audience preferences.
-

Managing and Producing Best-in-Class and Engaging Content:

- Collaborate with content creators to produce high-quality and engaging blog articles, videos, and other content assets. Ensure content adheres to brand guidelines and effectively communicates key messages.
-

Driving Reach, Reputation, and Revenue with Content:

- Monitor content performance metrics and provide recommendations to improve reach, enhance brand reputation, and drive revenue growth through content initiatives. Identify opportunities for improvement and implement strategies to increase brand reach, enhance reputation, and drive revenue through content marketing efforts.

Cross-Funnel Optimisation:

- Collaborate with marketing and sales teams to optimise content across different stages of the sales funnel. Ensure content is tailored to meet the needs of the target audience and support conversion goals.

Content Best Practices:

- Stay updated with industry best practices and emerging trends in content marketing.
- Implement content best practices, including effective storytelling, audience targeting, and content personalisation, to maximise the impact of content initiatives.

**The Requirements**
- Able to generate long-form and short form writing for blogs and social media copywriting
- Excellent organizational and time management skills, with the ability to work to tight deadlines in a fast-paced environment and manage multiple priorities simultaneously.
- In-depth understanding of SEO principles and techniques.
- Experience in conducting thorough keyword research and implementing SEO best practices.
- Proven ability to collaborate with cross-functional teams, including marketing and sales.
- High editorial standards with a balance of creativity and accuracy in content creation.

**The Company**

Comfort Works is a globally recognized E-commerce brand that manufactures custom sofa covers for furniture brands such as IKEA, Muji, Pottery Barn, West Elm, Crate and Barrel and many more.

After 10 years in the business and 1 million homes covered, we still maintain our customer first philosophy and our 5 star rating.

**Perks and Benefits**
- Competitive Base Salary with attractive benefits package.
- Hybrid working arrangements (3 days in office, 2 days WFH).
- Strong career progression opportunities.
- Work in an environment that values trust and autonomy
- Company Laptop & all the latest gadgets.
- Parking Allowance & MRT near the office.
- Casual Working Environment with snacks and a swimming pool.

*

  • Content Strategist

    5 months ago

    Kuala Lumpur, Malaysia MIU Creative Agency Full time

    **Company Description** MIU is a Creative Digital Solutions Agency based in Singapore that helps driven brands express their purpose with a complete digital solution. We believe that to build a business you need to build a brand and to build a brand you need to build value. Through our core services extensively in Identity (Branding), Reach (Digital...

  • Creative Content Strategist

    5 months ago

    Kuala Lumpur, Malaysia Big Corridor Sdn Bhd Full time

    Job Description**:Creative Content Strategist** Role Overview : As the Creative Content Strategist, you will play a vital role in curating content that not only reflects the aesthetics of our brand but also resonates with our target consumers on a deep level. Your responsibilities will revolve around creating captivating and relevant content that aligns...

  • Content Strategist

    5 months ago

    Kuala Lumpur, Malaysia Bumbu System Full time

    Develop and execute a comprehensive content strategy that aligns with the company's goals, target audience, and brand voice. - Conduct research and analysis to understand the needs, preferences, and behaviours of our target audience, and leverage these insights to create compelling content. - Collaborate with cross-functional teams, including marketing,...

  • Content Strategist

    5 months ago

    Kuala Lumpur, Malaysia Elabram Full time

    Job Description Develop and execute a comprehensive content strategy that aligns with the company's goals, target audience, and brand voice. Conduct research and analysis to understand the needs, preferences, and behaviours of our target audience, and leverage these insights to create compelling content. Collaborate with cross-functional teams, including...

  • Content Strategist

    5 months ago

    Kuala Lumpur, Malaysia BID Operations Full time

    **Overview**: As a Content Strategist, you will be instrumental in crafting and executing compelling content strategies that resonate with our audience and drive engagement. Your responsibilities will encompass market research, audience analysis, strategy development, content planning, creation, optimization, performance tracking, and data analysis. This...

  • Forex Content Strategist

    1 week ago

    Kuala Lumpur, Kuala Lumpur, Malaysia SummitNext Technologies Sdn Bhd Full time

    At SummitNext Technologies Sdn Bhd, we are seeking a skilled Forex Content Strategist to develop and implement a comprehensive content strategy aligned with our marketing and business objectives in the forex industry.Key Responsibilities:Develop and execute a content strategy that drives engagement and conversion in the forex market.Oversee the creation of...

  • Content Strategist

    5 months ago

    Kuala Lumpur, Malaysia Comfort Works Full time

    **The Role** - As a Content Strategist, you will play a key role in developing and executing content marketing strategies to attract and engage the target audience. - Your responsibilities span across blog management, SEO expertise, content media hub organization, distribution strategies, and overall content strategy development. - Collaboration with content...

  • Executive, SEO Strategist

    6 months ago

    Kuala Lumpur, Malaysia Involve Asia Full time

    **About the job**: ProductNation is a product recommendation-review site aimed at helping consumers navigate through the sea of options when shopping online and find the right product for the right price. We serve several key verticals, which include (but not limited to) consumer electronics, skincare and home appliances. As such, we are seeking a full-time...

  • Digital Marketing Strategist

    4 months ago

    Kuala Lumpur, Malaysia Magnus Digital Sdn Bhd Full time

    **Job Score and Requirements: Digital Marketing Strategist** **Experience**: Minimum of 1 year of hands-on experience in digital marketing, preferably in a corporate or agency setting. **Content Strategy and Planning**: - Develop comprehensive content plans aligned with company objectives and target audience preferences. **Social Media Content...

  • Marketing Strategist

    5 months ago

    Kuala Lumpur, Malaysia TP Engineering Solutions Sdn Bhd Full time

    We are looking for an experienced #MarketingStrategist based in Sabah. **Responsibilities**: - Set specific marketing goals - Design and implement unique marketing strategies that are aligned with our business targets and corporate goals. - Increase web traffic through the development of digital campaigns - Analyze sales and marketing metrics - Forecast...

  • Xiaohongshu (Red) Content Strategist/writer (Kuala

    2 months ago

    Kuala Lumpur, Malaysia Hashmeta Pte Ltd (Hashmeta.com) Full time

    **Xiaohongshu (RED) Content Strategist/Writer (Kuala Lumpur)** **JOB RESPONSIBILITIES** - Responsible for the content of the official accounts of Xiaohongshu clients, extracting key hot spots based on XHS traffic trends and integrating them into content strategy and output; - Independently output popular content and organize copywriting topic selection...

  • Social Media Strategist

    4 months ago

    Kuala Lumpur, Malaysia FFF Media Group Sdn Bhd Full time

    **We are looking for a social media strategist for our team in FFF Media Group** **Objectives of this role** - Monitor analytics and metrics to gauge success of social media posts and ad campaigns - Research social media trends and hashtags that relate to a target audience’s interests - Manage a social media content calendar for various channels, planning...

  • Senior Content Strategist

    2 weeks ago

    Kuala Lumpur, Kuala Lumpur, Malaysia FastLaneRecruit Full time

    Dynamic LinkedIn Content CreatorWe're seeking a skilled and innovative LinkedIn Content Creator to join our team at FastLaneRecruit. As a key member of our content team, you'll be responsible for developing and managing engaging LinkedIn content that showcases our client's innovative 3D physical product design platform.Key Responsibilities:Develop and manage...

  • Social Media Strategist

    2 months ago

    Kuala Lumpur, Malaysia Trident Digital Full time

    **Trident Digital is looking for ONE Social Media Strategist to Add to Our Team!** **Type of Employment: Full-Time Position** As the Social Media Strategist of our company, you will work directly with the Founder and other leaders of the company. You are responsible for brainstorming, executing, and analysing marketing campaigns and/or strategies for our...

  • Content Associate

    4 months ago

    Kuala Lumpur, Malaysia 2X Marketing Full time

    We are a world-class, diverse team of marketing strategists, developers, analysts, designers, and writers who work together to get things done the smart way. We value personal and professional growth; thus, we only hire people who are passionate in what they do. We support their growth by creating a work environment that encourages collaboration, and mutual...

  • Content Specialist

    6 months ago

    Kuala Lumpur, Malaysia Hyppies Full time

    **Join Our Fintech Adventure as an SEO Content Specialist!** Are you a wordsmith with a flair for SEO wizardry? We're on the lookout for a passionate content strategist to join a dynamic team. Collaborate with an energetic team and a cool leader, and let's elevate the brand to new heights! **Key Responsibilities**: - **Craft Compelling Content**: We need...

  • Social Media Strategist

    1 month ago

    Kuala Lumpur, Kuala Lumpur, Malaysia Comfort Works Full time

    About the RoleWe are seeking a highly skilled Social Media Strategist to join our team at Comfort Works. As a key member of our marketing team, you will be responsible for developing and executing our social media strategy to enhance brand visibility, engage our community, and drive customer acquisition.Key ResponsibilitiesStrategy Development: Develop and...

  • Content Strategist

    6 hours ago

    Kuala Lumpur, Kuala Lumpur, Malaysia SummitNext Technologies Sdn Bhd Full time

    Content Manager I FX Job DescriptionAt SummitNext Technologies Sdn Bhd, we are seeking a highly skilled Content Manager I FX to join our team. This role involves creating and implementing a comprehensive content strategy aligned with the company's marketing and business objectives in the forex industry.Key Responsibilities:Develop and implement a content...

  • Content Strategist

    2 weeks ago

    Kuala Lumpur, Kuala Lumpur, Malaysia SummitNext Technologies Sdn Bhd Full time

    Job Title: Content Manager I FXAt SummitNext Technologies Sdn Bhd, we are seeking a highly skilled Content Manager I FX to join our team. As a key member of our marketing department, you will be responsible for developing and implementing a comprehensive content strategy that aligns with our marketing and business objectives in the forex industry.Key...

  • Marketing Strategist

    2 weeks ago

    Kuala Lumpur, Kuala Lumpur, Malaysia Hunters International Sdn Bhd Full time

    About Hunters International Sdn Bhd:We are a leading multi-level marketing company specializing in health supplements, personal care products, and lifestyle goods. Our mission is to empower individuals to achieve financial independence while promoting a healthy lifestyle.Job Overview:We are seeking a highly motivated and experienced Marketing Strategist to...