Social Media Campaign Lead
18 hours ago
We are seeking a highly motivated and experienced individual to join our team as a Community Activation Executive in Malaysia.
This role involves developing and implementing data-driven strategies to optimize campaign performance, increase engagement, and maximize ROI.
You will work closely with our Supermom's Key Opinion Buyers to develop compelling content that resonates with their audience.
In addition, you will champion the Momfiliates programme, an affiliates and referrals network led by our mothers for mothers across Southeast Asia.
Key Responsibilities:- Develop and implement data-driven strategies to optimize campaign performance, increase engagement, and maximize ROI
- Oversee content development, ensuring it aligns with both client goals and audience preferences
- Act as the day-to-day contact for assigned clients (both internal and external partners)
- Lead client meetings to understand goals, deliver progress reports, and suggest improvements or optimizations
Requirements:
- Minimum of 2-3 years of experience in community activation, digital marketing, or social media management, ideally in an agency setting
- Demonstrated expertise in managing affiliates and curating user-generated content with them
- Strong client management experience, with a history of delivering results for multiple brands simultaneously
- Excellent communication and interpersonal skills
- Proficiency in social media trends and best practices in user-generated content
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