Digital Marketing Specialist

6 days ago


Petaling Jaya, Selangor, Malaysia Puzzle Planet Full time
About the Role

We are seeking a skilled Digital Marketing Executive to join our team at Puzzle Planet. As a key member of our e-commerce strategy team, you will play a critical role in driving online sales growth and optimizing our website for user experience.

Key Responsibilities:

  • E-commerce Strategy: Develop and execute comprehensive e-commerce strategies to drive online sales growth. Identify new opportunities for expansion and optimization of online sales channels.
  • Website Management: Oversee the maintenance and optimization of our website to ensure a seamless user experience and drive conversions. Monitor website performance metrics and implement improvements as needed.
  • Digital Marketing Campaigns: Plan and execute digital marketing campaigns across various channels, including social media, email marketing, and search engine marketing (SEM). Create compelling content and visuals to engage and attract target audiences.
  • SEO and SEM: Optimize website content and structure for search engine visibility. Manage SEM campaigns to drive targeted traffic and conversions.
  • Customer Relationship Management (CRM): Implement CRM strategies to nurture leads and maintain customer relationships. Utilize email marketing and other CRM tools to drive repeat purchases and customer loyalty.
  • Analytics and Reporting: Monitor and analyze online sales performance, website traffic, and digital marketing metrics. Generate regular reports to track progress and identify areas for improvement.


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