Digital Marketing Specialist

4 days ago


Petaling Jaya, Selangor, Malaysia KOLs Full time

We are seeking a seasoned Digital Marketing Specialist to join our team at KOLs.Asia, a leading influencer marketing agency. As a key member of our sales team, you will be responsible for expanding our market reach and driving client growth through strategic partnerships and lead generation.

About the Role

As a Media Sales Manager at KOLs.Asia, you will comprehensively understand a company's offerings and expand its market reach, particularly in influencer marketing. This involves engaging potential clients through meetings and networking events, lead generation through cold calls, showcasing a clear alignment of client needs with the company's services.

The ideal candidate will have a proven track record of generating new business and achieving sales targets in the advertising and/or media industry. They will possess thorough knowledge and understanding of the advertising and/or media industry, including trends, best practices, and key players in the market.

The role demands a strategic mindset, strong interpersonal skills, and the ability to transform client needs into actionable business strategies. The Primary Responsibilities of the Media Sales Manager include:

  • Gaining a deep understanding of KOLs.Asia's offerings, helping broaden the company's influencer marketing landscape and relating these mediums to key client verticals.
  • Attending in-person and virtual meetings with potential clients during which you'll show an understanding of clients' business needs and their relation to KOLs.Asia services.
  • Representing KOLs.Asia at networking events as required.
  • Preparing customized campaign proposals (budget options, influencer marketing strategy, content ideation and KOL recommendations), conducting presentations and demonstrations to potential clients.
  • Taking detailed briefs on projects from new clients in conjunction with colleagues in the Strat & Servicing, and turning them into an actionable project proposal for our Campaign Management team to execute.
  • FOLLOWING up with clients on campaign proposal reviews and preparing sales quotations for confirmed campaigns.


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