Email Campaign Specialist
2 days ago
Are you a digital marketing expert looking for a new challenge? Do you have experience with marketing automation software and email campaigns?
About the JobWe are seeking a highly skilled Digital Marketing Automation Expert to join our team at 2X. As a key member of our marketing operations team, you will be responsible for planning and executing complex email campaigns across multiple platforms.
The ideal candidate will have a strong understanding of marketing automation software, be able to build and launch email campaigns, and provide insightful reporting. Additionally, they will work closely with the marketing team to improve email campaign performances and workflows.
Key Responsibilities:
- Create and manage email campaign calendars, set up email campaigns, monitor and schedule email sends, compile and create insightful email reporting.
- Plan and execute A/B tests, manage testing calendar, record results, and advise on improvements.
- Build and launch multiple segments of email campaigns (TOFU, MOFU, BOFU, nurture).
- Work with cross-function teams to improve email campaign performances and workflows.
Required Skills:
- Experience with marketing automation software.
- Strong understanding of email campaign management.
- Excellent communication and collaboration skills.
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