Marketing Officer

6 days ago


Petaling Jaya, Selangor, Malaysia IKEA Full time

The IKEA vision is to create a better everyday life for the many people. We strive to achieve this by offering a wide range of well-designed, functional home furnishing products at prices so low that as many people as possible can afford them.

Key Responsibilities:
  • To manage casual leasing of promotional spaces in the Shopping Centre, ensuring alignment with our marketing objectives and positioning.
  • To plan and execute communities-driven events and campaigns, leveraging our brand values and market positions.
  • Supervise the set-up of events, roadshows, fairs, and activities, coordinating with internal departments and external service providers, exhibitors, and contractors.
  • To source suitable and relevant external parties for casual leasing, ensuring consistency with the Centre's Brand Values and Market Positions.
  • To develop relationships with tenants and exhibitors to secure take up of promotional spaces in the centre.
  • To build relationships with communities, tenants, vendors, and event organizers to co-create events, thematic roadshows, and fairs according to their advertising and promotional needs.
  • To assist the manager in ensuring that the monthly income target is achieved through profitable rental of promotional space, inventory rental, and other available revenues.
  • Track and measure the outcome on events and activities to ensure the highest possible occupancy with good yields.

Qualifications:

  • Bachelor's Degree in Marketing, Mass Communication, Business, or related field required.
  • Possess at least 2 years in the Shopping Centre or retail industry marketing experience.
  • Strong experience in Sales field.
  • Must have interpersonal and communication skills and the ability to liaise with and present to various channels across the business.
  • Strong networking skills and resourceful.
  • Independent and able to multi-task.
  • Able to work under pressure and meet target and deadlines.
  • Possess strong negotiation skills and personal integrity.
  • Have a proactive personality and good initiatives in finding solutions.
  • Good command in English. Proficiency in Mandarin and Cantonese would be an added advantage.


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