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Digital Marketing Strategist

2 weeks ago

Subang Jaya, Selangor, Malaysia Hiredly X Full time

Job Description

  1. Marketing Strategy Development: We are seeking a highly analytical and creative Performance Marketing Executive to join our team at Hiredly X. As a key member of our marketing department, you will be responsible for planning, executing, and measuring the success of our performance marketing strategies.
  2. Digital Content Creation: You will work closely with our in-house content team to develop engaging digital content that promotes our business verticals and product offerings. This includes creating compelling ad copy, graphics, and other visual elements that drive conversions.
  3. Paid Media Planning: In this role, you will plan and manage our paid media budgets across various channels, including social media, search engines, and display networks. You will be responsible for optimizing our ad campaigns to achieve maximum ROI.
  4. SEO/SEM Management: You will set up and manage our digital ads to reach target audiences and continuously optimize their performance. Your expertise in SEO best practices will help us improve our website's visibility and drive organic traffic.
  5. Regional Marketing Team Collaboration: As a regional marketing team lead, you will collaborate with our local marketing team and external partners to achieve business objectives. You will be responsible for communicating our brand message and promoting our products to local markets.
  6. Analytics and Reporting: You will monitor and analyze our marketing efforts to ensure we are achieving our goals. Your data-driven approach will inform our marketing decisions and help us drive effective campaigns.
  7. Marketing Tools and Systems: You will stay up-to-date with the latest digital marketing tools and systems, such as CRM and CMS platforms. Your expertise will help us streamline our marketing processes and improve efficiency.
  8. Website Management: You will work closely with our software team to effectively manage our website content, particularly around new product releases. Your attention to detail will ensure a seamless user experience.

Requirements:

  1. Digital Marketing Experience: 1-3 years of experience in digital marketing is required. Experience in growing brands or businesses in the technology and hardware industry is a plus.
  2. Analytical Mindset: You must have a highly analytical mindset, leveraging data to inform your marketing decisions. Your ability to analyze complex data sets will help us drive key objectives.
  3. Marketing Tool Proficiency: Direct experience with marketing tools like Facebook Ads, Google Ads, and LinkedIn Ads is essential. Your proficiency in these tools will enable you to execute our marketing strategies effectively.
  4. SEO Knowledge: A solid understanding of standard and current SEO practices and reporting is necessary. Your expertise will help us improve our website's visibility and drive organic traffic.
  5. Creative Problem-Solving: As a creative problem-solver, you will think outside the box to overcome marketing challenges. Your growth mindset and passion for learning will make you an asset to our team.