Digital Marketplace Lead

2 days ago


Kuala Lumpur, Kuala Lumpur, Malaysia Moving Walls Group Full time

Job Description:

Moving Walls Group is seeking an experienced Digital Marketplace Lead to drive the growth and engagement of our AdTech Marketplace.

Responsibilities:

  • Drive Growth: Develop and implement strategic initiatives to enhance user experience, onboard media partners, and optimize processes for leads and conversions.
  • Content Development: Create SEO-optimized content, execute inbound campaigns, and design digital marketing initiatives to engage target clients.
  • Project Coordination: Collaborate with marketing specialists and track performance metrics for continuous improvement.
  • Strategy Definition: Define target segments and develop growth strategies to achieve sales and pipeline goals.

Requirements:

  • Experience: 5+ years in marketplace management or B2B marketing with proven growth strategies.
  • Skills: Expertise in CRM (e.g., Zoho, Salesforce), analytics (e.g., Google Analytics, SEMrush), and content tools (WordPress, Canva).
  • Certifications: HubSpot Inbound Marketing, GAIQ, Programmatic Advertising Fundamentals are preferred.


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