Digital Marketing Executive
4 days ago
Our team at PUMA Group is looking for a talented Digital Marketing Executive to join our dynamic team. As a Senior Marketing Lead, you will be responsible for executing performance marketing campaigns on Google for PUMA SEA.
Key Responsibilities:
- Set up and track investment on Google campaigns across Search, Performance Max and other campaign types.
- Manage CPC, ROAS and Impression share for relevant keywords.
- Plan traffic from Google at efficient Return on Ad Spends for business as usual days and peak events.
- Deliver regular reports of campaign results, including data analysis and evaluation of KPIs.
- Stay abreast of latest offerings on Google platform to test new ways to increase PUMA business from the platform.
Requirements:
- Education: Bachelor's degree in marketing or a relevant field.
- Professional: Prior experience of executing Google Ads across search, shopping/PMAX.
- IT Skills: Google Adwords, managing feeds in Google Merchant Center, Managing Google Pixel.
- Language Skills: Fluent in English (2nd language is a plus), written and verbal.
PUMA supports over 19,000 employees across 120+ countries. We provide equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex, gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at PUMA and we do not tolerate any form of harassment or discrimination.
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