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Social Media Specialist
7 days ago
At Marketing Connection Malaysia, we are seeking a highly motivated and experienced Social Media Specialist to join our team. As a key member of our marketing department, you will be responsible for crafting tailored social media strategies that align seamlessly with marketing, PR, and advertising campaigns.
Responsibilities:
- Closely collaborate with clients to develop comprehensive social media plans that meet their unique needs.
- Conduct in-depth research on top influencers, competitors, and industry trends relevant to our clients.
- Create engaging, audience-focused content that drives brand awareness and customer engagement.
- Actively monitor social platforms, identify customer service opportunities, and engage proactively on behalf of clients.
- Prepare monthly reports analyzing social media performance, highlighting successes, and suggesting new opportunities.
- Write compelling and relevant blog posts that resonate with target audiences.
- Develop visually engaging and professional graphics that effectively reflect clients' brands.
- Customize social media profiles across various platforms (e.g., Facebook, Twitter, Instagram, TikTok, YouTube) and create supporting offline materials.
- Stay up-to-date with evolving social media trends, technologies, and best practices through networking, educational events, blogs, and podcasts.
- Continuously refine and enhance our social media marketing approach.
Qualifications:
- Bachelor's Degree in Marketing or related field.
- Solid understanding of digital marketing principles and best practices.
- Proven experience with consumer-focused social media management and content creation.
- Exceptional creative and analytical skills, with an eye for detail.
- Strong communication skills, both written and verbal.