Digital Campaign Manager

3 days ago


Kuala Lumpur, Kuala Lumpur, Malaysia GroupM Full time
Role Summary:
This Non-Biddable Executive plays a key part in driving regional growth in Singapore & Malaysia. The role involves executing and optimizing impactful media investments across traditional and digital platforms, ensuring maximum efficiency and effectiveness.

About Us:
GroupM is WPP's media investment group and the world's leading media investment company. Our mission is to shape the next era of media where advertising works better for people. We leverage a unique combination of global scale, expertise, and innovation to generate sustained value for clients wherever they do business.

Main Responsibilities:
  • Drive media investment strategies across traditional and digital platforms.
  • Develop and execute comprehensive media plans to meet client objectives.
  • Build strong relationships with media vendors, owners, and ad tech partners.
  • Analyze campaign performance data to inform future optimization.
  • Collaborate with the team to improve efficiency and effectiveness.

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