Marketing Operations Lead
14 hours ago
Job Title: Marketing Operations Lead
Company Overview: At SENLIN TEA 森林子, we prioritize effective marketing operations to drive business growth and success.
Job Summary: We are looking for a seasoned Marketing Operations Lead to oversee the development and execution of marketing strategies, ensuring alignment with business objectives.
Main Responsibilities:
- Strategy Execution: Develop and implement marketing strategies, focusing on efficient use of resources and effective campaign execution.
- Campaign Planning: Plan and execute marketing campaigns across multiple channels, monitoring and analyzing their performance to inform future strategies.
- Team Leadership: Lead cross-functional teams to ensure successful campaign execution and stakeholder engagement.
- Analytics and Reporting: Utilize analytics tools to track campaign performance and ROI, providing regular reports to senior management.
- Process Improvement: Continuously assess and improve marketing processes to optimize efficiency and effectiveness.
Requirements:
- Bachelor's degree in Marketing, Business, or related field.
- Proven experience as a Marketing Operations Lead or similar role.
- Excellent understanding of digital marketing concepts and best practices.
- Skills with various marketing tools and platforms, such as CRM software, Google Analytics, and content management systems.
- Strong leadership and communication skills.
- Creative problem-solver with attention to detail.
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