Marketing Operations Lead

14 hours ago


Petaling Jaya, Selangor, Malaysia SENLIN TEA 森林子 Full time

Job Title: Marketing Operations Lead

Company Overview: At SENLIN TEA 森林子, we prioritize effective marketing operations to drive business growth and success.

Job Summary: We are looking for a seasoned Marketing Operations Lead to oversee the development and execution of marketing strategies, ensuring alignment with business objectives.

Main Responsibilities:

  • Strategy Execution: Develop and implement marketing strategies, focusing on efficient use of resources and effective campaign execution.
  • Campaign Planning: Plan and execute marketing campaigns across multiple channels, monitoring and analyzing their performance to inform future strategies.
  • Team Leadership: Lead cross-functional teams to ensure successful campaign execution and stakeholder engagement.
  • Analytics and Reporting: Utilize analytics tools to track campaign performance and ROI, providing regular reports to senior management.
  • Process Improvement: Continuously assess and improve marketing processes to optimize efficiency and effectiveness.

Requirements:

  1. Bachelor's degree in Marketing, Business, or related field.
  2. Proven experience as a Marketing Operations Lead or similar role.
  3. Excellent understanding of digital marketing concepts and best practices.
  4. Skills with various marketing tools and platforms, such as CRM software, Google Analytics, and content management systems.
  5. Strong leadership and communication skills.
  6. Creative problem-solver with attention to detail.


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