Digital Marketing Lead

3 days ago


Kuala Lumpur, Kuala Lumpur, Malaysia SEEK Full time
Job Overview

As a key member of our team, the Digital Marketing Lead will be responsible for leading branding, marketing, digital engagement, partnerships, and market development efforts.

  • Develop and implement comprehensive marketing strategies that align with business goals and market demands.
  • Manage and execute marketing campaigns for acquisition, lead generation, product usage, and retention.
  • Drive coordinated, end-to-end acquisition, lead generation, product usage, and retention programs for hirers across various regions.
  • Craft and implement digital marketing strategies, including content marketing that resonate with hirer objectives.
  • Schedule and manage own channel communications like EDMs, social media, website, sales briefings, etc.
  • Collaborate with cross-functional teams to develop PR initiatives that enhance brand value proposition.
  • Liaise with stakeholders to plan and execute events and ground activations for hirers.
  • Analyze and report on marketing campaign performance and return on investment, leveraging analytics and data insights.


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