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Strategic Partnership Liaison

3 weeks ago

Petaling Jaya, Selangor, Malaysia Innity Sdn Bhd Full time

This role involves fostering strategic partnerships with influencers, enabling the creation of impactful campaigns that leverage social media and entertainment platforms. The successful candidate will be responsible for acting as a liaison between multiple parties, including influencers, sales teams, clients, and other stakeholders.

Key Responsibilities
  • Collaborate with influencers and key opinion leaders to develop and execute campaign strategies.
  • Contribute ideas and participate in brainstorming sessions to plan and implement influencer marketing campaigns.
  • Analyze data and insights from campaigns to provide valuable recommendations for future initiatives.
  • Sources and recruits influencers who align with the company's goals and values.
  • Facilitate communication between influencers and internal teams to ensure smooth execution of campaigns.
Requirements
  • A degree in Sales, Marketing, Mass Communication, or a related field is preferred.
  • The ability to work independently and as part of a team is essential.
  • Strong understanding of digital marketing and social media strategies is required.
  • Excellent interpersonal and communication skills are necessary for success in this role.
  • Prior experience in managing key opinion leaders is an added advantage.