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Digital Content Specialist

1 week ago

Kuala Lumpur, Kuala Lumpur, Malaysia Islamic Arts Museum Malaysia Full time
Job Title

As a Digital Marketing Executive at Islamic Arts Museum Malaysia, you will be responsible for creating engaging social media content to maximize public engagement, awareness, and brand exposure through various platforms.

  • Create high-quality content that highlights museum exhibitions, galleries, education programs, events, and products such as MOZA Restaurant & Museum Shop.
  • Manage and maintain the museum's social media accounts on platforms like Facebook, Instagram, X, and LinkedIn.
  • Develop and design promotional materials like posters, videos, and photos for campaigns and events.
  • Utilize hashtags, collaborations, and influencer partnerships to boost reach and engagement.
  • Analyze metrics to optimize content performance and audience engagement using tools like Google Analytics and Meta Business Suite.
  • Foster a community by responding to comments and messages, and create interactive posts to encourage public engagement.
  • Plan and execute social media campaigns to promote museum activities and drive attendance to exhibitions and events.
Requirements

To succeed in this role, you will need:

  • A Bachelor's Degree in Marketing, Communication, or a related field.
  • At least one year of experience in Digital Marketing.
  • Excellent communication and writing skills in both Malay and English.
  • The ability to work on a roster (5 days a week) and adapt to evening shifts when needed.
  • Bonus points if you have a passion for arts and history.