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Facebook Advertising Specialist

2 weeks ago

Kuala Lumpur, Kuala Lumpur, Malaysia Planex Technology Full time
Digital Marketing Role
Planex Technology seeks a talented Facebook Advertising Specialist to join our digital marketing team. As a key player in our marketing efforts, you will be responsible for developing and executing comprehensive advertising strategies to drive growth and revenue for our financial APPs.

Key Accountabilities
  • Design and implement targeted advertising campaigns across various platforms, including Facebook.
  • Analyze campaign performance data to identify areas for improvement and optimize ad spend for maximum ROI.
  • Collaborate with cross-functional teams to create engaging content and creative assets that resonate with our target audience.
  • Stay up-to-date with industry trends and best practices in Facebook advertising to ensure our marketing strategies remain effective.
  • Work closely with internal stakeholders to understand business goals and objectives, and develop targeted advertising strategies to meet those needs.

Essential Requirements
  • Bachelor's degree or higher in Marketing or a related field.
  • At least 4 years of experience in Facebook advertising promotion.
  • Strong understanding of digital marketing principles and best practices.
  • Excellent communication and project management skills with the ability to work effectively in a fast-paced environment.
  • Experience in financial APP downloads and launches, and experience in the Middle East is preferred.