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Product Development and Sales Manager
2 weeks ago
We are a dynamic team of professionals dedicated to providing exceptional service to our clients. As a Sales & Marketing Executive, you will be part of a collaborative team that works together to promote and sell our clients' agricultural products while ensuring compliance with relevant licensing and regulatory requirements.
Key Responsibilities:- Market Research:
• Conduct market analysis to identify target markets, trends, customer needs, and competitive landscapes for farm produce.
• Develop marketing strategies to promote and sell these products, maximizing profits by matching consumer needs. - Branding and Promotion:
• Establish and manage the company's brand identity.
• Plan and execute marketing campaigns across various social media platforms.
• Manage the company's website and social media accounts. - Sales and Logistics:
• Develop unique sales plans to boost revenue growth.
• Collaborate with Farm Operation team to arrange logistics for smooth and timely product distribution.
• Oversee packaging to ensure it aligns with marketing and branding efforts. - Customer Engagement & Support:
• Address customer inquiries and provide detailed product information.
• Handle complaints and ensure high levels of customer satisfaction. - Licensing & Regulatory Compliance:
• Identify and apply for necessary licenses and permits required for selling farm produce.
• Ensure all sales and marketing activities comply with local and national food safety and business regulations. - Reporting and Analysis:
• Generate reports for marketing campaigns using database analytics tools and present them in an easy-to-understand format.
• Track and analyse sales performance, marketing effectiveness. - Public Relations and Networking:
• Manage public relations.
• Cultivate relationships with media vendors and publishers, fostering collaboration for promotional endeavors. - Strategic Planning and Budgeting:
• Prepare and deliver marketing plans to achieve key objectives.
• Collaborate with managers in preparing budgets and monitoring expenses.
