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Digital Media Strategist

2 months ago

Butterworth, Penang, Malaysia Refine Group Full time

About the Role

We are seeking a highly skilled and experienced Digital Media Strategist to join our team at Refine Group. As a key member of our digital media team, you will be responsible for developing and implementing comprehensive digital media strategies that drive business growth and engagement.

Key Responsibilities

  • Lead the development of digital media strategies aligned with business objectives
  • Implement SEO best practices to improve organic search visibility and website traffic
  • Plan and oversee digital marketing campaigns across various channels
  • Analyze campaign performance and adjust strategies as needed
  • Utilize Google Analytics, Google Search Console, and other tools for performance tracking and optimization

Requirements

  • Diploma or bachelor's degree in marketing, communications, digital media, or a related field
  • 5+ years of progressive experience in digital media management, digital marketing, web development, and server management roles
  • Strategic thinker with a deep understanding of digital media platforms and social media trends
  • Strong project management skills with experience managing complex digital projects
  • Expertise in web development technologies, content management systems, web analytics, and cybersecurity tools

About Us

Refine Group is a leading manufacturer of skincare, health supplements, and nutritional food products. With over 20 years of experience, we have established ourselves as a trusted brand in the industry. Our team of experienced technical and product specialists is committed to providing innovative and quality services to our customers.