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Senior Email Marketing and Development Professional

3 weeks ago

Kuala Lumpur, Kuala Lumpur, Malaysia MyAtlas Digital Full time

We are seeking a highly skilled and experienced Senior Email Marketing and Development Professional to join our team as an EDM Specialist. In this role, you will be responsible for developing and executing email marketing campaigns that drive results.

About the Role:

This is a key role within our organization, and we are seeking a highly skilled and experienced professional to join our team.

Key Responsibilities:
  • Plan, create, and execute email marketing campaigns across various regional markets and brands.
  • Develop mobile-responsive HTML email templates from approved design mockups, ensuring they are user and mobile-friendly.
  • Maintain clean email lists by understanding and performing proper list hygiene practices.
  • Conduct customer segmentation and create personalized targeting strategies.
  • Schedule and monitor email campaigns to optimize deliverability and engagement rates.