Social Media Lead Manager

5 days ago


Kuala Lumpur, Kuala Lumpur, Malaysia OCBC Bank Full time
About the Role

The OCBC Bank is looking for a talented Social Media Lead Manager to oversee its social media presence. The successful candidate will be responsible for developing and executing a comprehensive social media strategy plan that aligns with the bank's overall communications and marketing goals.

Key Accountabilities:

  1. Develop a social media strategy that increases brand awareness, customer engagement, and drives sales growth.
  2. Manage the bank's social media platforms, ensuring consistent branding and messaging.
  3. Collaborate with departments across the organisation to ensure consumer engagement and grow social media metrics.
  4. Evaluate new and emerging social media platforms, making recommendations for establishment or non-establishment of channels.
  5. Work with stakeholders and creative agencies to create engaging and relevant social content.

Qualifications:

  • Creative, analytical, and well-informed about the latest social media trends and policies.
  • Strong command of English, with a solid understanding of Bahasa Malaysia.
  • Able to build and manage a team.
  • Strong interpersonal skills and able to work confidently across divisions.


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