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Social Media Content Specialist

3 weeks ago

Petaling Jaya, Selangor, Malaysia Gung Jewellery Full time
Job Description:

The Social Media Content Specialist will be responsible for creating and curating engaging content for our social media channels, including Instagram, TikTok, and Facebook. This role requires a creative and skilled individual who can develop content that drives engagement and conversions.

Key Responsibilities:
  • Develop and execute social media content strategies that align with the company's brand values and goals.
  • Manage the social media content calendar to ensure timely posting and track performance using analytics tools.
  • Collaborate with the senior team to develop audience-targeted content strategies for social media campaigns and product launches.
  • Create promotional content for online and offline events, ensuring consistency across all channels.
  • Track and report on the performance of social media content and campaigns, providing insights to improve future efforts.
Requirements:
  • Degree in Marketing, Fashion Marketing, or Digital Media, or a related field.
  • Fresh graduates are welcome; internship, freelance, or project experience in digital marketing, content creation, or social media management is a plus.
  • Passion for fashion and storytelling, with a creative mindset and strong aesthetic sense.
  • Able to create engaging digital content for various platforms, including live event coverage.
  • Basic understanding of digital tools like Canva, CapCut, Instagram Insights, or Google Analytics.