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Marketing Analytics Director

1 week ago

Kuala Lumpur, Kuala Lumpur, Malaysia TIMESCONSULT Full time

Job Overview

We are seeking a highly skilled and experienced Marketing Analytics Director to join our team at TIMESCONSULT.

This is an exciting opportunity for a talented individual who can lead digital hybrid data initiatives, generate business insights, and drive strategic decision-making.

  • Data Analysis and Visualization: Oversee dashboard management, ensuring data accuracy, visualization effectiveness, and usability for key stakeholders.
  • Paid Channels Optimization: Conduct in-depth analysis of paid channels to optimize marketing performance and ROI.
  • Business Intelligence Tools: Utilize BI tools such as Power BI and Tableau to create interactive reports and dashboards.
  • Statistical Analysis and Data Visualization: Apply statistical analysis and data visualization techniques to interpret complex data sets.
  • Data Extraction and Reporting: Leverage SQL and Excel for data extraction, transformation, and reporting.
  • Campaign Performance Tracking: Utilize Adobe Analytics and Google Analytics to track user behavior and campaign performance.
  • Strategic Thinking: Drive strategic thinking in marketing analytics, identifying opportunities for growth and efficiency.
  • Communication Skills: Good communication skills to liaise closely with regional stakeholders and upper management team.

Requirements

  • Mid-Senior Level Experience
  • Contract Employment Type
  • Marketing, Project Management, and Strategy/Planning Job Function
  • Financial Services, Insurance, and Consumer Services Industries

About Us

TIMESCONSULT is a leading consulting firm that provides innovative solutions to businesses across various industries.