Marketing Strategy Director

7 days ago


Subang Jaya, Selangor, Malaysia MLDC Berhad Full time

This role is ideal for a Senior Marketing Executive who wants to create and execute strategic sales campaigns, work with creative partners, and directly impact how products are promoted. The successful candidate will ensure that everything meets high standards and performance goals.

Key Responsibilities
  • Campaign Development: Formulate strategic sales pitches based on performance analysis, drive campaigns (product launches, exhibitions, roadshows), and identify effective advertising techniques to boost product promotion and conversion rates.
  • Portfolio Management: Oversee the management of the end-financier portfolio, evaluate banker performance, and track EF lending quotas. Regularly assess the impact of sales and marketing programs and create post-campaign reports to inform future strategies.
  • Partnerships and Collaborations: Collaborate with advertising agencies, media, vendors, and suppliers to identify effective advertising strategies, ensuring brand promotion aligns with campaign goals.
  • Sales Team Management: Ensure sales agents (internal and external) meet targets and manage the sales gallery/setup to maintain high standards and engagement.
  • Project Support: Participate in project handover meetings, provide assistance during the VP process, and ensure smooth collaboration between sales and project teams.
Requirements
  • Possess at least a Degree in Marketing, Mass Communication, or equivalent.
  • Minimum of 5 years of experience in sales and marketing, with 3-5 years of experience in the Property Development/Real Estate industry being advantageous.
  • Excellent communication, negotiation, and presentation skills.
  • Creative and innovative thinking to identify new opportunities and solve problems.
  • Ability to work independently and as part of a team, with strong leadership and interpersonal skills.


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