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Digital Marketing Strategist

2 weeks ago

Petaling Jaya, Selangor, Malaysia clickTRUE Pte Ltd Full time
Senior Digital Marketing Strategist

clickTRUE Pte Ltd is seeking a skilled Digital Marketing Strategist to join our team. As a key member of our Digital Marketing team, you will be responsible for delivering exceptional returns on client marketing campaigns using Inbound Marketing methodologies.

This role involves crafting ad copies and landing pages to effectively generate conversions, setting up and maximising the results of digital campaigns on Google, Facebook, LinkedIn and other social media ad platforms, and implementing tracking to measure the performance of advertising campaigns and websites accurately.

You will work closely with Account Managers to strategise media planning and provide advice on performance best practices. Your analytical skills will be crucial in dissecting data and explaining statistics to clients.

We are looking for a meticulous and detail-oriented individual who can spot errors and come up with snappy headlines/captions. If you have experience running PPC, Lead Generation and E-commerce Sales campaigns, and possess a degree in Business Studies or Marketing, we would love to hear from you.

Key Responsibilities:

  • Craft compelling ad copies and landing pages
  • Set up and optimise digital campaigns on various social media platforms
  • Implement tracking to measure campaign performance
  • Analyse data and provide actionable insights to clients
  • Work closely with Account Managers to strategise media planning

Requirements:

  • 1-3 years of experience running PPC, Lead Generation and E-commerce Sales campaigns
  • Bachelor's Degree or Post-Graduate Diploma in Business Studies or Marketing