Digital Marketing Executive

7 days ago


Kuala Lumpur, Kuala Lumpur, Malaysia Hong Leong Bank Full time

We are seeking a Digital Marketing Executive to join our team at Hong Leong Bank. As a key member of our marketing department, you will play a crucial role in driving the growth of our digital products and services.

The successful candidate will be responsible for developing and executing strategic plans to promote our digital offerings, acquire customers digitally, and enhance the customer life cycle. This will involve product promotion, customer prospecting, lead generation, business development, pre-sales/technical marketing, digital sales operations, lead conversion, and closing sales.

You will work closely with internal stakeholders to identify emerging customer and market requirements critical to the digital growth of the bank. Additionally, you will engage with customers to fully understand their business needs and recommend solutions to the Product Management team.

The ideal candidate will have a strong background in marketing, branding, analytical skills, partnership management, sales, P&L, and project management. A minimum of 10 years' experience in product management, marketing, campaign management, digital, or equivalent experience is required. Leadership and ability to manage an agile, virtual, and multifunctional team consisting of marketing, sales, and operations are essential.



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