Marketing Executive
1 day ago
**Responsibilities**
**1.** **Market Research**
- Conducting market research to identify trends, potential markets, and customer preferences.
- Analysing competitor activities and market conditions to develop strategies.
**2.** **Marketing Strategy**
- Developing marketing plans and strategies to reach company objectives.
- Collaborating with the marketing team to create campaigns that align with brand identity and target audience.
3. **Campaign Management**
- Planning and executing marketing campaigns across various channels such as digital, print, social media, and events.
- Monitoring campaign performance and analysing results to optimize future strategies.
**4. Content Creation**
- Ensuring content is engaging, accurate, and consistent with brand messaging.
**5. Digital Marketing**
- Optimizing online presence and user experience to increase brand visibility and drive traffic.
**6. Brand Management**
- Maintaining brand consistency across all marketing channels and materials.
- Developing brand awareness strategies and ensuring brand integrity in all communication.
**7. Public Relations**
- Building and maintaining relationships with media outlets, journalists, and influencers.
- Managing press releases, media coverage, and public perception of the brand.
**8. Event Management**
- Organizing and coordinating events such as product launches, trade shows, conferences, and promotional activities.
- Collaborating with stakeholders to ensure successful event execution and brand representation.
**9. Analytics and Reporting**
- Tracking and analysing marketing metrics and KPIs to evaluate campaign effectiveness and ROI.
- Generating reports and insights to inform decision-making and strategy refinement.
**10. Customer Relationship Management (CRM)**
- Implementing CRM systems to manage customer data, track interactions, and personalize marketing efforts.
- Developing strategies to nurture leads, retain customers, and encourage repeat business.
**11. Collaboration**
- Working closely with cross-functional teams such as sales, product development, and customer service to align marketing efforts with business goals.
- Collaborating with external agencies, vendors, and partners for specialized marketing initiatives.
**12. Continuous Learning**
- Staying updated on industry trends, best practices, and emerging technologies in marketing.
- Participating in training programs, workshops, and industry conferences to enhance skills and knowledge.
**Requirements**:
- Required skill (s): Well-versed in Microsoft Office
- Able to work independently with initiative and able to adapt in a fast
- paced environment.
- Solutions-orientated attitude with a desire to progress.
- Good command of English and good in Malay & Mandarin
- Experienced or fresh graduates are encouraged to apply
**Benefits**:
- Work life balance + On job Training
- Conducive environment to work and opportunity to prove yourself
- **Attractive salary package (based on experiences) + Allowances(if any)**:
- Annual Increment(if any) + Performance Bonus(if any) + medical benefits(if any)
Pay: RM2,500.00 - RM4,300.00 per month
**Benefits**:
- Opportunities for promotion
- Professional development
Schedule:
- Day shift
Supplemental pay types:
- Performance bonus
**Education**:
- Diploma/Advanced Diploma (preferred)
**Experience**:
- Marketing: 1 year (preferred)
**Language**:
- Mandarin (preferred)
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