Consumer and Market Insights Support Officer

2 weeks ago

Petaling Jaya, Malaysia Amway Inc. Full time

**Responsibilities**:

- Device, execute, analyze and reporting of in-house market research findings to support local market Enterprise growth
- Sourcing of internal and external research data as well as extracting business data to support in the development of business solutions that address business needs
- Monitor environmental trend, consumer dynamic, competitive landscape and adjacent industries movements; and provide consistent update to the team
- Provide supporting analysis Perform preliminary research and analysis to marketing in structuring brand building, product positioning and development, portfolio opportunity, value proposition, pricing strategy, business partnership, competitive intelligence, consumer demand and track marketing activities performance
- Comprehend and articulate Able to understand the ABO business sentiment, strengths and challenges at different levels and provide thought and/or idea during brainstorming meetings provide rational recommendation
- Support marketing planner in analysis and identify the gap of expectation and satisfaction of APC to influence business in developing proposing relevant strategy actionable plan to continuously improve their shopping experience
- Key point of contact in dealing with research agency from project briefing, pitching, proposal evaluation, budget negotiation, research execution, internal co-ordination, progress monitoring, analysis and reporting that answers business and research objectives
- Lead Support ad-hoc internal business data extraction request from marketing

**Requirements**:

- Degree in BA / Marketing / Sociology / Psychology - Market Research, Marketing or related field, Statistics, Int’l Business or - Sociology with 2- 3 relevant experience
- Knowledge on principles, practices, analysis procedures and software of quantitative and qualitative market research
- Seasoned in quantitative analysis data software (SPSS, Qualtrics, M/S Excel, OBIEE, SQL etc)
- Experienced in qualitative moderating and insightful reporting skill
- Analytical skills in custom market research and internal business data tracking

  • Consumer Insights Manager

    3 weeks ago

    Petaling Jaya, Selangor, Malaysia BTI Executive Search Full time

    Our client, a Global FMCG company, is looking for an experienced and results-driven Consumer Insights Manager. The ideal candidate will lead and execute strategic consumer research projects, analyzing trends, behaviors, and attitudes to provide actionable insights that will drive business growth. This role is key in guiding product innovation, brand...

  • Consumer Insights Analyst

    1 week ago

    Petaling Jaya, Selangor, Malaysia GrabTaxi Holdings Pte. Ltd. Full time

    About This OpportunityThis is a unique opportunity to join a dynamic team that drives consumer-focused efforts across Grab services in Malaysia. As a brand strategist, you will work on building brand love, positioning products, and enhancing promotions while ensuring consistency and relevance in the market.The Role:This role involves working on marketing...

  • Consumer Strategy, Insights

    12 hours ago

    Petaling Jaya, Malaysia Heineken Full time

    **Purpose** This role actively contributes to HEINEKEN Malaysia’s strategy to shape and premiumise the future of beer and beyond with the purpose to lead the strategy, planning, innovation and Consumer Market Intelligence (CMI) program to effectively support commercial functions & give strategic direction to the business and brand objectives. This role...

  • Consumer Insights Specialist

    7 days ago

    Petaling Jaya, Selangor, Malaysia beBee Careers Full time

    Job Title: Consumer Insights SpecialistThis role is pivotal in understanding the consumer journey and category-specific shopper insights. You will work closely with the regional business unit leader to develop and execute our oral healthcare portfolio strategy, leveraging your experience in portfolio management across different geographies.Key...

  • Senior Consumer Insights Leader

    1 week ago

    Petaling Jaya, Selangor, Malaysia NielsenIQ Full time

    About the RoleWe are seeking a Senior Consumer Insights Leader to join our team in Malaysia. As a key member of our Customer Success Team, you will be responsible for delivering world-class insights and reports to our clients. Your primary objective will be to establish strong relationships with our clients and colleagues, working closely with various teams...

  • Marketing Director

    7 days ago

    Petaling Jaya, Selangor, Malaysia Nestlé SA Full time

    Job SummaryNestlé SA is seeking a highly experienced Consumer Marketing Manager to join its team. As a key member of the organization, you will be responsible for developing and executing marketing strategies that drive business growth and enhance consumer engagement.The ideal candidate will have a strong background in consumer marketing, with a minimum of...

  • Consumer Insights Specialist

    1 week ago

    Petaling Jaya, Selangor, Malaysia Kimberly-Clark Corporation Full time

    We are seeking a highly skilled Consumer Insights Specialist to join our team at Kimberly-Clark Corporation.In this role, you will be responsible for analyzing and interpreting complex data sets to uncover new insights and opportunities for growth, driving innovation and improvement across the organization.You will work closely with cross-functional teams to...

  • Consumer Research Executive

    2 weeks ago

    Petaling Jaya, Malaysia Staffing Services Full time

    **The incumbent will assist in developing, collecting and managing market intelligence data and to provide reporting, analysis and insights that are consumer centric, actionable and value added to support effective and efficient business planning and decision making.** **Key Roles**: - Provide support in harnessing consumer insights, trend analysis and...

  • Consumer Insights Analyst

    2 days ago

    Petaling Jaya, Selangor, Malaysia beBee Careers Full time

    Job Description:We are seeking a highly skilled data scientist to join our team. As a data scientist, you will be responsible for analyzing complex data sets to gain insights into consumer behavior and preferences.About the RoleThe ideal candidate will have a strong background in mathematics, statistics, and computer science, with experience working with...

  • E-commerce Marketing Manager

    1 day ago

    Petaling Jaya, Malaysia Food Market Hub Full time

    **Position Overview**: As an E-commerce Marketing Manager based in Malaysia, your primary responsibility will be to develop and execute marketing strategies and campaigns to drive the growth and success of our e-commerce platform in the Malaysian market. You will play a crucial role in attracting and retaining customers, increasing online sales, and...