Executive-digital-corporate-branding
7 days ago
**Responsibilities**:
**Key Responsibilities**:
- Partner with cross-functional teams (Brand, Comms, CRM, Marketing) to coordinate and optimize tactics and programs; heavily support coordination of executional details and facilitate information sharing.
- Be the backbone in various projects including but not limited to research, writing briefs, competitor analysis, internal reporting, creative trafficking and reviews, creator campaign management, social posting, social calendar management, and copywriting.
- Leverage social tools to make insight driven optimizations to content strategy.
- Identify digital marketing trends and key opportunities for innovation.
- Make Gamuda Land website the #1 destination for our content including all content strategy, news roundups from internal/external sources, etc.
- Develop brand strategies, including the setting of style guides, brand guidelines, brand vision and value proposition for short and long term.
- Manage brand campaigns across print, broadcast and online platforms to build brand credibility.
- Carry out market research in order to keep up to date with customer trends as well as competitors’ activities to predict future trends.
- Any other duties that will be assigned from time to time by the Management.
**Requirements**:
- Bachelor Degree in Marketing, Communications, Business or related field
- Has 1 - 2 years of experience in Marcomm (B2C), digital specialist, content creation
- Ability to effectively speak with both internal and external partners/agencies to articulate ideas, needs, and resolve straightforward situations
- Ability to identify and flag problems with enough time for manager to provide action plan; proactively proposes solutions to manager.
- Performance driven, dynamic, result-oriented, team player with good interpersonal skills
Benefits
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